Collbaorations

Burny
Euan Roberts x Catch A Fire Agency x London Boroughs Councils

Euan worked with the agency Catch A Fire to create an illustrated character named ‘Burny’ to act as a striking and memorable visualisation of the air pollution ‘monster’ that results from burning wood. Burny was used across London as a public health campaign warning of the danger of wood burners to peoples health. It was also animated and shown across London’s tube network.

Results + 71.8 M Campaign Impressions | + 19.4 M OOH Impressions | Campaign Featured in Evening Standard & The Times

Awards X2 : Online Design Awards Winner in Environmental and Advertising Campaign Categories